Super Mario Meets ChatGPT

Super Mario Meets ChatGPT - If the original 32 levels of Super Mario don't satisfy your gaming needs, you can thank a team of engineers at the University of Copenhagen who made it possible to create endless levels tuned to your preferences. Want more pipes and enemies? Just ask the AI and it will turn your text prompt into playable levels.

What's the business impact? The first-order opportunity will be for gaming and graphic designers who create immersive environments like those you see in the Mandalorian. Up next, we'll see fast fashion - designing your next pair of Nike running shoes and then architecture with a blueprint being tweaked to your specs.

The stage I'm most eager to see is when #digitalmarketing is transformed with hyper-customized slogans, imagery, and content (print & video). Instead of doing a basic A/B test of a new campaign - we'll have thousands of tests running and being adjusted continuously to optimize for click-throughs, purchases, and LTV.

That's the stage where data strategy will be key. Data exhaust from operational processes will soon be fuel for the next chatbot conversation or advertisement. Each 'like', click, and post on Instagram will help the #AI model learn your preferences & style. As the costs to create content drop, the main question business leaders will face is how quickly they can move from using data as insights to action.

What industry are you most excited to see get transformed? Or, possibly more important, what is your ideal Mario Level design?

Read the pre-print paper here: https://lnkd.in/dVC884cW